Mittwoch, 31. März 2021

CD Projekt Red won't start marketing their games until closer to launch now

During CD Projekt Red's company strategy video yesterday, the studio covered all sorts of ways in which they feel they got things wrong during Cyberpunk 2077's development. Not just development, but Cyberpunk's marketing too. In the future, they say they'll wait until much closer to a game's launch to start firing up trailers and demos and in depth looks at gameplay. That means if there's another big Witcher game out there on the horizon, we may not hear about it for quite a while yet. Honestly? Good.

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