Freitag, 7. Januar 2022

Rainbow Six Extraction coins 2022's first stupid marketing term: "lore gameplay trailer"

Video game marketers are eternally trying to one up each other with stupid terms. From the industry which bought you "levelution", the "drivatar", and "gameplay trailers" which aren't gameplay comes a new one: "gameplay lore trailer". The year has barely begun but Ubisoft are gunning it out the gate with the new Rainbow Six Siege trailer. This new gameplay lore trailer—yeesh!—explains why a game set within Tom Clancy's serious world of paranoid jingoistic masturbation is overrun with a weird parasite mutating people into monsters.

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