Describe in single words only the good things that come into your mind about… pre-ordering video games. If you were overcome by sadness, don’t worry: that’s common.
Sadness is the primary emotion expressed on social media about pre-ordering games, according to one of Adobe’s marketing data arms. Their report is all very wishy-washy, but it can still start an interesting conversation: why do pre-orders make people sad, and why do we still do it?
from Rock, Paper, Shotgun http://ift.tt/1G7iabx
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